The Groove® Hairbrush

One-of-a-kind hairbrush that does it all - it's the only brush you'll ever need!

  • Patented ergonomic shape for comfort and easy styling
  • Detangles all hair types from thick to fine - wet or dry
  • Unique boar/ionic bristle combo de-frizzes and adds shine
  • Longer, rounded bristles give a revitalizing scalp massage

Why Should You Make the Switch to
The Groove® Hairbrush?

Built for stylists and you!

Simplify and replace all other brushes with a brush that does it all!
Curl, shape, volumize and massage your scalp using just one tool.

Stylist Kellie Little was concerned with having to pick up too many brushes to achieve certain looks, so she went on a mission to develop a tool that could do it all! She wanted a brush that was ergonomic and could withstand the rigors of a salon but she also wanted it to be easy for anyone to use! That's when The Groove® Hairbrushes were born!

Who doesn't want to save time, money and use less products? Get quicker and easier styling with just one brush – The Groove® Hairbrush!

Named Joyus' Best of 2016 Hair Products

Find Your Groove


Shop Brushes

Read what others are saying…

  • I absolutely LOVE these brushes! The Elliptic is great for smoothing out the lengths while the Voyager is the perfect size for getting right into that root area. Great for in the salon, but even better as a go-to at home. Love. This. Brush!

    Ryan Sabel – Color Specialist/Stylist
    Read More
  • Kellie Little’s Elliptic brush is a miraculous must-have secret for good hair days. It’s the perfect shape and weight – and the bristles really grip my hair, so I don’t need three arms to blow it dry!

    Gina Pell – Chief Curator, Joyus
    Read More
  • I love Kellie Little brushes for myself, but they are also the perfect gift for almost everyone in your life, I'm all set for another year of gift-giving, it has been a hit every time.

    Tam Foster – M.D. in San Francisco
    Read More
  • I love the Voyager - what an AWESOME little brush!! Perfect brush for my thick, shorter bob cut and the shape is so easy to manipulate in my hand. Thanks for making the smaller shape and size Kellie!

    Jeanine – Busy Mom in Boston, MA
    Read More
  • 1
  • 2